First thing’s first, Listening has a very important role in Our Process at bd CREATIVE STUDIO. We gain an understanding of your brand, discovering your business needs and goals: who you are, who you’re trying to reach, what you’re trying to accomplish, and why. Here we establish Basic Project Parameters and identify key pain points.
Next, we (you and us) put our brains together and develop a refined plan for creating and distributing your content from now on, as well as a method for how we’ll measure success.
Your dedicated bd CREATIVE team then works together to Create and Develop based on-brand, on-budget, and on-schedule content with input and feedback from you and a handful of your favorite coworkers. With your approval on the design direction, we start the refining process and preparation for the next step.
Yes, we did it. Part of Our Process at bd CREATIVE STUDIO once everything is in place and ready to deliver after your final approval—print, web, motion, environment, packaging, and so on. We distribute the content across all different communication channels. Following the strategy is time to measure.
Last but not least part of Our Process at bd CREATIVE STUDIO. We’ll regularly report on how your content is performing and debrief on our shared experience to determine what went well and what could be improved. Detailed metrics enable us to keep improving.